A proposed animation studio employing up to 650 staff has hit a brick wall with regards to a potential site in Dun Laoghaire Harbour.

US studio Hasbro bought local animation company Boulder Media in 2016 and, backed by support from Dún Laoghaire Institute for Art, Design and Technology has been looking for a suitable space to create a major hub.

The old Stena Line Ferry Terminal has been empty since 2015 and it had been hoped that a submission to the council would be looked on favourably.

According to reports today however, the animation bid has been rejected under funding criteria and discussions are now proceeding with a number of other potential developers.

A plan late last year to establish a tech start up hub failed to materialise and the Council is understood to be anxious to begin talks with a project that may be closer to breathing life into the harbour area.

It is not yet clear whether Hasbro will now look for other potential studio spaces in Ireland.

Part of the submission stated that “the facility is viewed as a truly unique studio and academic facility with stand-out identity and worldwide appeal. Hollywood production would truly be happening in the centre of Dún Laoghaire – with regularity”.

Any decision will need to be ratified by the Councillors which could yet make it an issue in the forthcoming local elections.


Watch out for Entertainment for Business interviews coming up with some of those from the arts and business on how they work together to mutual benefit.


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