It may be Friday 13th but two of the biggest Festivals have no fear and have made announcements today about significant lineups and stages.

The line-up for the Bulmers’ stage at Forbidden Fruit in the Royal Hospital Kilmainham on June 2, 3 and 4 has been announced.

The Bulmers’ Stage will showcase 100% Irish artists, including Ailbhe Reddy, Booka Brass, David Keenan, Day_s and Nialler9.

Incorporating the sponsor’s name into the Stage name is a smart way to ensure cut through and when it is something with a particular Irish heritage an idea like this works really well.

Bulmers will be present at the Body and Soul Festival later in June as well but the announcement of a particular stage for Westmeath today went to fellow alcohol brand Absolut, and with a nice social media video to unveil the acts.

On Wednesday 25th April we will host a gathering of existing and potential members of our community to explore the theme of ‘Making Sponsorship Work in Entertainment.

On Wednesday 23rd May we will host a specific Agency event titled ‘Creating a Platform for Agency Excellence in Entertainment’.

If you would like to join us for either of these two events, contact us today.